● Leading performance nutrition brand Science in Sport becomes “Official Nutrition Partner” to The British & Irish Lions men’s team
● SiS’s comprehensive and innovative product range will fuel the Qatar Airways British & Irish Lions Men’s Tour to Australia 2025
● The partnership adds to SiS impressive pack, which includes more than 330 international athletes, teams and organisations including Saracens Rugby Club, Sam Warburton, Ellie Boatman, British Cycling and British Rowing
The British & Irish Lions has announced leading performance nutrition brand Science in Sport [SiS] as “Official Nutrition Partner” ahead of the Qatar Airways Lions Men’s Tour to Australia 2025.
Science in Sport will fuel The Lions’ training, competition and recovery with its comprehensive range of scientifically-developed performance nutrition products, including energy gels, protein powders and supplements to optimise performance on and off the pitch.
The two-way partnerships means SiS will support The Lions with world-class nutritional solutions, meeting the requirements of each individual player.
SiS will collaborate with Head Coach Andy Farrell’s backroom team to better understand the nutritional demands of elite rugby players whilst undergoing extreme physical demands of a Lions Tour.
This will help SiS to further evolve its knowledge of the nutritional needs of world class performers and conduct pioneering scientific research to innovate and formulate world class, science-backed products.
The partnership bolsters Science in Sport’s elite portfolio which also includes sports teams Saracens Rugby and Tottenham Hotspur, brand ambassadors Sir Chris Hoy and Eilish McColgan and governing bodies including Aquatics GB, British Cycling, British Rowing, British Triathlon, England Athletic, England Netball and Great Britain Wheelchair Rugby.
Dan Lampard, Chief Operating Officer of Science in Sport, said: “We are incredibly excited to team up with the British & Irish Lions as they prepare for a tour of Australia. This is one of the most iconic events in global sport and as the team’s Official Nutrition Partner, Science in Sport will play a key role in ensuring the players are correctly fuelled and in optimum condition.
“Science in Sport brings decades of scientific research knowledge and a world-class range of nutritional products which will support The Lions team in ensuring the players are as prepared as possible for their eleven matches.”
Aled Walters, The British & Irish Lions’ Head of Athletic Performance said: “To be successful on a Lions Tour you need to have the best preparation and recovery so that each player performs to his full potential in every game.
“Rugby players also have unique dietary and nutritional requirements, which Science in Sport also understands and caters for.”
Former Lions captain Sam Warburton, who led the side in 2013 and 2017 added: “For the players who have the honour of representing The Lions this year, fuelling with Science in Sport’s range of elite products means they will take to the field confident in the knowledge they have given themselves the best chance of success.
“The British & Irish Lions and Science in Sport are two elite forces working together. I will be working with Science in Sport throughout the Tour to help bring some of that expertise to amateur rugby players.”
Science in Sport products range includes GO Isotonic Energy Gels, HYDRO+ electrolyte drink mix, BETA Fuel for endurance and REGO Recovery protein powder are available via scienceinsport.com, Amazon, and major retailers including Tesco, Sainsbury’s and Holland & Barrett.
SiS Plc, headquartered in Blackburn, UK, has been using scientific research to formulate industry-leading sports nutrition solutions since 1992. Globally, SiS is an official supplier or partner to more than 330 professional sports teams, individuals and institutions.
Its website www.scienceinsport.com includes regular educational content from professional athletes and nutrition experts around how to maximise training and performance, including how to consume SiS products.
About Science in Sport Plc
Headquartered in Blackburn, Science in Sport Plc is a world-leading sports nutrition business that develops, manufactures, and markets innovative nutrition products for professional athletes, sports and fitness enthusiasts and the active lifestyle community. Trusted by elite athletes and professional sports teams, all products are rigorously batch-tested and certified by Informed Sport, providing a trusted product completely free from any banned substances.
Founded in 1992, SiS has a core range comprising gels, powders and bars focused on energy, hydration, and recovery. SiS is a performance nutrition supplier to over 320 professional teams, organisations, and national teams worldwide. SiS supplies more than 150 professional football clubs in the UK, Europe, and the USA. Brand ambassadors include the former track cyclist Sir Chris Hoy, an eleven-time world champion and six-time Olympic champion, and Eilish McColgan, who won gold in the 2022 Commonwealth Games 10,000 metres.
About SiS Informed Sport
Driven by innovation and excellence, INFORMED Sport is the leading independent supplement testing provider, specialising in drug surveillance, doping control and supplement analysis.
Media opportunities
For more information and to speak to Former Lions captain Sam Warburton, Dan Lampard, Chief Operating Officer of Science in Sport or SiS partners, please contact Gus Murphy on [email protected]