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Self Esteem Brands Appoints SOCi as New Global Platform of Record for Localized Social Marketing

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Parent Company of Anytime Fitness, The Bar Method, Waxing The City, and Basecamp Fitness Taps San Diego-Based Company to Drive Growth on a Local Level

WOODBURY, Minn.–(BUSINESS WIRE)–Today, Self Esteem Brands announces it has appointed SOCi, Inc. as its new global platform of record for localized social marketing. A pioneer in the Health & Fitness category, Self Esteem Brands–encompassing Anytime Fitness, Waxing The City, Basecamp Fitness, and recently acquired The Bar Method–operates more than 4,500 global franchise locations across 57 countries. SOCi, the leading social and reputation management platform for multi-location businesses, will help simplify and streamline the management of the company’s social media platforms and local ratings and reviews, initially supporting locations across the UK, US, and Canada, and enable Self Esteem Brands to efficiently manage localized social marketing campaigns on Facebook, Instagram, Google My Business, and LinkedIn.

“We had an extensive search for a new partnership, as localized social marketing is a critical strategy to supporting and empowering our franchisees. Management and local-level adoption of social campaigns can be challenging enough for any company, and at our scale we needed a more innovative, supportive solution to drive brand awareness and engagement, for our brands locally,” said Kristen Pechacek, Digital Marketing Director at Self Esteem Brands. “A true category leader, SOCi has proven its command of the localized social marketing space with continued product innovations and an unparalleled level of support and transparency from the customer team.”

According to SOCi’s latest state of the market report, consumers are placing an increased focus on social media, local search, and reviews to make purchasing decisions. More than nine in 10 consumers use search to find information about local businesses and ratings and reviews have become the top factor in determining which company to do business with. These findings further underscore the importance of a streamlined, localized social marketing strategy.

“We are thrilled to partner with SOCi. Self Esteem Brands has had a tremendous year. Growth has skyrocketed and we welcomed The Bar Method to our rapidly-expanding portfolio of franchises, which also includes Anytime Fitness, Basecamp, and Waxing The City,” said Christian Betancourt, Senior Manager, Digital Marketing at Self Esteem Brands.

SOCi works with more than 300 companies to effectively manage local social campaigns for nearly 65,000 individual business locations. The company continues to invest in expanding its offerings and services and has recently been honored by Inc. Magazine and Entrepreneur Magazine for its commitment and dedication to the localized social marketing industry. Most recently, SOCi was named “Best Social Media Platform” in the Street Fight Innovator Awards.

Continuing its dedication to empowering and supporting franchise owners, SOCi expects to expand its educational platform SOCi University, which offers online courses, webinars, and product training to customers. The company also hosted its annual SOCi Summit in early November, which gathered industry experts and thought leaders to provide key learnings to optimize social media marketing and online reputation management.

“At SOCi, we are committed to providing clients a best-in-class technology to empower local franchise growth, said Afif Khoury, CEO and Founder of SOCi. “We know that brands that invest in localized social marketing see as high as three times more growth compared to competitors, and we’re eager to support Self Esteem Brands’ continued success”

About Self Esteem Brands

Improving the self-esteem of the world. That’s the lofty goal of Self Esteem Brands, the parent company of Anytime Fitness, the world’s largest fitness franchise; The Bar Method, an industry leader in barre-based fitness; Basecamp Fitness, a leading high-intensity interval training concept poised for rapid expansion; and Waxing the City, an award-winning waxing and personal care franchise. Self Esteem Brands seeks to enrich the lives of all of those who interact with our companies in more than 35 countries worldwide. That includes our consumers, vendors, employees, franchisees and the surrounding communities, where more than 4,500 of our independently owned and operated franchises are located. Additionally, Self Esteem Brands is actively seeking other innovative business concepts to partner with and franchise.

About SOCi

A two-time Inc. 500 honoree, SOCi is the leading social media and reputation management platform built to address the complex workflow needs of highly visible multi-location businesses. An award-winning leader in the industry, SOCi has pioneered more than a dozen unique marketing tools to help multi-location brands oversee, maintain, and protect their brand at the national level, while simultaneously scaling presence across hundreds, sometimes thousands, of local pages. For more information on how SOCi can fuel the success of your social media channels while protecting what matters most—your online reputation—visit www.meetsoci.com.

Contacts

Allison Bartella, SourceCode Communications

soci@sourcecodecomms.com

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Business and Management

Granite Subsidiary Awarded $16 Million Interstate Rehabilitation Project in Illinois

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WATSONVILLE, Calif.–(BUSINESS WIRE)–Granite (NYSE:GVA) announced today that its wholly-owned subsidiary, Kenny Construction Company (“Kenny”), has been awarded a contract by the Illinois Department of Transportation to rehabilitate sections of Interstate 94 (I-94) at Montrose Avenue in Cook County, Illinois.

The project will replace the superstructure and rehabilitate the substructure of I-94 at Montrose Avenue including improvements to drainage and safety with new roadway and underdeck lighting.

“This is an ideal project for our Midwest-based civil team,” said Ryan Clark, vice president of Granite’s Midwest Civil operations. “Located in the backyard of our Northbrook, Illinois office, this project will improve the lives of Cook County residents as well as the hundreds of thousands who travel on one of the busiest roads in the state.”

Construction is expected to begin in early 2020 and be complete in the fall of 2020.

About Granite

Granite is America’s Infrastructure Company™. Incorporated since 1922, Granite (NYSE:GVA) is one of the largest diversified construction and construction materials companies in the United States as well as a full-suite provider in the transportation, water infrastructure and mineral exploration markets. Granite’s Code of Conduct and strong Core Values guide the Company and its employees to uphold the highest ethical standards. In addition to being one of the World’s Most Ethical Companies for ten consecutive years, Granite is an industry leader in safety and an award-winning firm in quality and sustainability. For more information, visit graniteconstruction.com, and connect with Granite on LinkedIn, Twitter, Facebook and Instagram.

Contacts

Media

Erin Kuhlman 831-468-4111

Investors

Lisa Curtis 831-728-7532

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Business and Management

STERLING BANCORP ALERT: Bragar Eagel & Squire, P.C. is Investigating Sterling Bancorp, Inc. on Behalf of Stockholders and Encourages Investors to Contact the Firm

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NEW YORK–(BUSINESS WIRE)–#SBT–Bragar Eagel & Squire, P.C., a nationally recognized shareholder law firm, is investigating potential claims against Sterling Bancorp, Inc. (NASDAQ:SBT) on behalf of Sterling Bancorp stockholders. Our investigation concerns whether Sterling Bancorp has violated the federal securities laws and/or engaged in other unlawful business practices.

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On December 9, 2019, Sterling Bancorp disclosed that its subsidiary, Sterling Bank and Trust, FSB, suspended its Advantage Loan program due to an ongoing internal review of documentation on past loans and an implementation of “systems and controls to ensure the Bank’s policies and procedures are followed on loans originated under the program.”

On this news, the Company’s stock price fell $1.23 per share, or over 13%, on December 9, 2019.

If you purchased or otherwise acquired Sterling Bancorp shares and suffered a loss, have information, would like to learn more about these claims, or have any questions concerning this announcement or your rights or interests with respect to these matters, please contact Brandon Walker or Melissa Fortunato by email at investigations@bespc.com, or telephone at (212) 355-4648, or by filling out this contact form. There is no cost or obligation to you.

About Bragar Eagel & Squire, P.C.:

Bragar Eagel & Squire, P.C. is a nationally recognized law firm with offices in New York and California. The firm represents individual and institutional investors in commercial, securities, derivative, and other complex litigation in state and federal courts across the country. For more information about the firm, please visit www.bespc.com. Attorney advertising. Prior results do not guarantee similar outcomes.

Contacts

Bragar Eagel & Squire, P.C.

Brandon Walker, Esq.

Melissa Fortunato, Esq.

(212) 355-4648

investigations@bespc.com
www.bespc.com

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Business and Management

The Peck Company Supports Education within the Solar and Electrical Services Industry

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SOUTH BURLINGTON, Vt.–(BUSINESS WIRE)–The Peck Company Holdings, Inc. (NASDAQ:PECK), a leading commercial solar engineering, procurement and construction (EPC) company, is proud to recognize their employees as they complete advanced training in the solar and electrical services industry.

The Peck Company is constructing our energy future and works hard to ensure that our team members obtain the education necessary for a long-term career in the industry. In November, several employees became certified to install the Tesla Powerwall and another employee passed the PV System Inspector (PVSI) Board Certification test. According to the North American Board of Certified Energy Practitioners, Inc. (NABCEP®), the PVSI recognizes the advanced experience and skill of inspecting residential and commercial photovoltaic systems. This advanced certification is for those who are highly knowledgeable of PV systems, applicable codes and ordinances, and are assessing the safety and operation of PV systems. The Peck Company honors and supports the dedication of its employees as they expand their skillsets to meet the needs of the industry.

Jeffrey Peck, Chief Executive Officer, commented, “We believe that investing in education for our employees is an important part of our growth story and supports our overall value proposition as a leader in the industry. The industry has experienced tremendous growth so far, and industry analyst Wood Mackenzie predicts further acceleration, and we are always looking for new team members who have a passion for the renewable energy industry. We will continue make decisions that support our employees and our long-term vision as a profitable growth company.”

About The Peck Company Holdings, Inc.

Headquartered in South Burlington, VT, The Peck Company Holdings, Inc. is a 2nd-generation family business founded in 1972 and rooted in values that align people, purpose, and profitability. Ranked by Solar Power World as one of the leading commercial solar contractors in the Northeastern United States, the Company provides EPC services to solar energy customers for projects ranging in size from several kilowatts for residential properties to multi-megawatt systems for large commercial and utility scale projects. The Company has installed over 125 megawatts worth of solar systems since it started installing solar in 2012 and continues its focus on profitable growth opportunities. Please visit www.peckcompany.com for additional information.

Forward-Looking Statements

This press release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, as amended. Words or phrases such as “may,” “should,” “expects,” “could,” “intends,” “plans,” “anticipates,” “estimates,” “believes,” “forecasts,” “predicts” or other similar expressions are intended to identify forward-looking statements, which include, without limitation, earnings forecasts, effective tax rate, statements relating to our business strategy and statements of expectations, beliefs, future plans and strategies and anticipated developments concerning our industry, business, operations and financial performance and condition.

The forward-looking statements included in this press release are based on our current expectations, projections, estimates and assumptions. These statements are only predictions, not guarantees. Such forward-looking statements are subject to numerous risks and uncertainties that are difficult to predict. These risks and uncertainties may cause actual results to differ materially from what is forecast in such forward-looking statements, and include, without limitation, the risk factors described from time to time in our filings with the Securities and Exchange Commission, including our Annual Report on Form 10-K.

All forward-looking statements included in this press release are based on information currently available to us, and we assume no obligation to update any forward-looking statement except as may be required by law.

Contacts

IR:

J. Charles Assets

Jay Hetrick

407-627-0169

jayhetrick@jcharlesassets.com
JCharlesAssets.com

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