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What’s Next For VR?

Zoltán Tűndik

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Photo source: amazon.com
Reading Time: 4 minutes

 

Once the promised Shangri-La for the future of gaming, VR’s opening salvo into the market wound up being less of a revolution than it was hyped up to be. However, the new medium has persevered nonetheless, and there are some signs that the future of VR might at least approach something resembling what we were once promised.

With that in mind, let’s take a look at some of the most notable developments in the VR space, and what they could be leading to.

Less Complex Setups

One of the biggest problems that VR faced at its launch was the sheer amount of tech setup needed in order to make it work properly. The HTC Vive, one of the most promising early systems, required a bulky headset, a set of heavy wires directly connected to a user’s computer, two handhelds, wand-like controllers, a pair of tall sensor towers, and a completely open space that the two sensor towers could “box off.” It practically required its own room in order to be functional, and very few people have the time, money, or perseverance to dedicate so much to a game console – even one in VR.

In the near future though, many companies are looking to cut this amount of required setup and equipment down significantly. Most commonly, this effort is taking the form of headset-only VR – headsets (or helmets, in some cases) that have all of the required tech for VR games packaged in, eliminating the need for thick cables or boundary poles. Of course, some games will still require controllers, and you’ll still need a somewhat open space if you don’t want to injure yourself while playing, but for the most part, things look to be much simpler. For now, the technology is still largely in development, but it’s definitely on the way, and early examples are promising.

Virtual Worlds

One of the strongest titles for the VR platform has been one that’s rather simple at first glance, but deceptively complex when looked into further. VRChat released a little while after the initial VR launch boom, has a simple concept: let players interact and talk with each other in a virtual world, using avatars of their choosing.

The complexity comes in in the form of player-created content, which makes up the majority of what’s playable in VRChat. The vast majority of the game’s worlds are created by the players themselves, and player avatars, too, are original creations. The infinite possibilities of creation in the VRChat space has led to its easily having one of the most dedicated fanbases of any VR title. Even celebrities have joined in on the fun, with some of the cast of the ever-popular Mythbusters show having gone as far as to host a live contest in VR!

With that in mind though, it seems like a no-brainer that others would try to emulate the VRChat formula. So far attempts like AltSpaceVR hasn’t been quite as impressive, but there are still endless possibilities to consider. The casino space is one that could make a great deal of sense here. Right now, digital casinos from developers in New Zealand and the UK make up much for the market and are best known for providing intriguing welcome bonuses and hosting a wide variety of games. But they are also almost subtly innovative platforms, consistently embracing new tech and making games more immersive. There’s a clear path to the next iteration of these online casinos being an open, social virtual casino in VR. Meanwhile, there’s also the pop culture side of things to consider. There are countless worlds and settings people would love to simply hang out and socialize in: VR Hogwarts, VR Pandora… Any of these could make for incredible social spaces.

Support From The Big Three

In addition to more convenient equipment and more opportunities for social worlds, VR may benefit most from support from the “Big Three” of gaming: Nintendo, Sony, and Microsoft. These three companies can often determine together which concepts live and which concepts die. It’s a point in VR’s favor, then, that each of them has thrown its hat into the ring in order to push VR forward – even if these early forays have been somewhat timid.

Sony has had its own headset, PSVR, for a while now, and still has plenty of studios dedicating their time and development efforts toward new titles for it. Microsoft, always looking to the future, has implemented support for numerous VR headsets into its current and upcoming consoles. Even Nintendo, usually slow to new developments in the market, has its own oddball take on VR in the form of its cardboard Labo VR Kit. Altogether there’s at least some promise that these ever-influential companies will wind up having a big say in VR’s future.

Whether or not any of these developments can ultimately propel VR to the level so many of us expected or wanted to see it at is an open question though. There’s clearly a wonderful version of VR’s future, though a lot of things still have to go right for it to come to fruition.

Greetings!!!


Thank you for reading my articles and engaging with the hand picked PICANTE News!


Here are a few things you should know about me!


After accumulating enough experience by launching and building a successful media and events organizer company in the gaming industry, the opportunity to also move into more verticals just came naturally.


I've started writting in 2009 and thanks to my webdesigner skills, managed to develop some recognized review portals in several industries.


In 2015, I have moved deeper into journalism and media by co-founding a B2B publishing and events organizing company which we run in parallel with PICANTE New. My experience has lead me to move into the B2B sector and write about compliance updates and report around the happenings of the online and land based gaming sector.


In 2018 I've been invited to speak at a local TEDx event about Global Reputation Management in the Digital Era. You can view my talk on the following link on YouTube: https://www.youtube.com/watch?v=UVU9dOTiX7E


I have hunger for knowledge and always curious about what happens in tech and this is one of the reasons I've started writing and publishing news about several industries, such as AI, VR / AR, Blockhchain, Fintech. Came to realize there are many new things that are often overlooked in the busy media streams, thus would like to bring you some news about some of the newest releases and happenings.


But enough about me, I am sure you are interested in reading the news :)


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Cannabis

Former METRC Executive Director Scott Denholm joins Brytemap’s Leadership Team as COO

Vlad Poptamas

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Scott Denholm- Chief Operating Officer at Brytemap
Reading Time: 1 minute

 

Brytemap, a Maryland-based technology provider to the legalized cannabis industry, announced today that Scott Denholm, former Executive Director of Franwell Inc.’s Marijuana Enforcement, Tracking Reporting and Compliance (METRC) Program, is joining the Brytemap leadership team as Chief Operating Officer (COO). Denholm will oversee Brytemap’s internal operations and play a key role in the launch of the company’s newest software platform for cannabis and hemp growers. “As Brytemap’s COO, Scott will have a critical role in guiding our company forward in our mission to be a model technology partner in our industry,” said Bryan Lopez, Founder and CEO of Brytemap.

As Executive Director of Franwell Inc.’s METRC Program, Denholm was responsible for consulting with states, regulators, associations, marijuana cultivators and dispensaries about how to deploy leading-edge technology and advised them about business logistics and processes. In addition, he oversaw research of business opportunities, architecting solutions, and training and education in support of both state agencies and the marijuana industry. METRC is currently contracted with eleven states and the District of Columbia to provide a centralized track and trace compliance system for these legalized cannabis markets.

“There are very few people in the cannabis industry that possess the amount of knowledge and experience that Scott has in terms of regulation, compliance and logistics,” said Brytemap CEO and Founder Bryan Lopez. “He has an in-depth technical background in RFID tracking and a proven track record in successfully opening new markets and driving revenue growth. His experience and knowledge about various aspects of cannabis regulations and reporting within each state will be very valuable in helping our customers understand how to incorporate our solutions and effectively manage and track their grow, processing and dispensary operations, while remaining compliant with state regulations.”

 

SOURCE Brytemap

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Blockchain

Resulticks Welcomes Sophie Pibouin as Executive VP of Sales of the Americas

Vlad Poptamas

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Photo source: martechseries.com
Reading Time: 1 minute

 

Real-time omnichannel marketing solutions provider Resulticks has announced the expansion of the company’s leadership team with the hire of Sophie Pibouin as Head of Sales, U.S. Resulticks’ AI-powered platform provides users with segmented data and consumer behavior analytics, allowing marketers to create highly targeted and individualized campaigns across telecom, healthcare, banking, hospitality and other diverse industries.

Sophie Pibouin brings a global perspective, deep understanding of the market and unparallel expertise in propelling business growth. With two decades of executive experience including roles at IBM, SDL, Chronicle Solutions and CA Inc., she has led the strategic evolution and exceptional expansion of Fortune 500 and VC-backed high-tech companies, achieving record increases in sales and uplifts in competitiveness.

“The addition of Sophie to our executive team comes as we see strong opportunities across the region, which will play a significant role in Resulticks’ forward growth strategy,” said CEO and co-founder Redickaa Subrammanian. “Bringing deep marketing and global technology experience that complements our existing capabilities, she is well-positioned to be an integral asset to our U.S.-based clientele.”

In her new role, Sophie will lead efforts to expand Resulticks’ U.S. footprint and identify new opportunities for accelerated growth.

“I am delighted to be joining a rapidly growing organization that is delivering a holistic solution to its users,” said Sophie Pibouin, Resulticks Executive VP of Sales of the Americas. “Resulticks’ all-in-one cloud-based platform helps marketers understand and reach their audiences in a truly integrated way, and I am eager to bring that value to even more U.S.-based brands.”

Prior to joining Resulticks, Sophie was the Worldwide Sales Leader at IBM Watson. A graduate of the University of Flaubert in France, she is based in New York City.

 

SOURCE Resulticks

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Fintech

Vestmark Honored with Silver Stevie® Award at 2019 American Business Awards® Gala

Vlad Poptamas

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Reading Time: 2 minutes

 

Vestmark is proud to have received the Silver Stevie® Award in the FinTech Solution category as part of the 17th Annual American Business Awards®, in recognition of the VestmarkONE®platform’s recently launched advanced options trading and risk management module.

Mark Peabody, Senior Vice President of Product Management, accepted the award on Vestmark’s behalf at this year’s American Business Awards gala last week at the Marriott Marquis Hotel in New York City.

This options module, available on the VestmarkONE® platform, provides an innovative trading and risk management capability that enables advisors to scale options trading and more efficiently use options strategies across all types of advisory programs.  With this tool, hundreds or even thousands of accounts – across an entire book of business – can be traded at once, without impacting accounts following models, avoiding false rebalancing alerts and model drift notifications.  The module also includes several automated risk management functions to help advisors and firms balance the risk of trading options.  For more details, visit https://www.vestmark.com/solutions/vestmark-one/options-trading-and-risk-management.

Over 3,800 nominations of public, private, for-profit, and non-profit U.S. organizations of all sizes, and from a wide variety of industries, were submitted to American Business Awards® categories this year.  More than 200 professionals worldwide participated in the judging process to select this year’s Stevie Award® winners.  For a full list of 2019 Stevie Award® winners, and to obtain more information about the American Business Awards®, visit https://stevieawards.com/aba.

In selecting the VestmarkONE® platform for its award, the panel of judges lauded the platform as an “impressive product and innovative usage of technology,” and described “VestmarkONE’s New Options Module, one of the best products in its category that allows users to provide options trading across platforms.”

“I commend our teams at Vestmark for their ongoing commitment to developing and enhancing leading edge technology solutions for financial advisors and institutions,” said John Lunny, CEO of Vestmark. “This innovative options trading and risk management module in the VestmarkONE® platform makes it possible to scale the implementation of sophisticated portfolio management strategies for clients and accounts of all sizes.  We are honored that our peers recognize the impact this innovation can have on the wealth management industry.”

 

SOURCE Vestmark

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