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Tweed, Uber, and MADD Canada join forces to launch national impaired driving awareness campaign ahead of cannabis legalization

Betty Tűndik

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Photo Source: thestar.com
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With cannabis legalization just seven days away, Tweed, Canada’s best-known cannabis brand, Uber, and MADD Canada are joining forces to launch a national awareness campaign focused on educating Canadians on the dangers of impaired driving, while also suggesting 101 creative things to do instead of driving high.

Together, the three organizations are taking the opportunity to shine the spotlight on this important issue while approaching it in a constructive and engaging way. The initiative is supported through the new educational website DontDriveHigh.ca and a national Don’t Drive High campaign that will educate Canadians across the country about the long list of things that are far better to do instead of driving high.

“We’ve always believed that education was key to a responsible cannabis industry and we’re proud to be launching this important awareness campaign across the country on the eve of legalization,” said Mark Zekulin, President and Co-CEO of Tweed. “There’s at least 101 better things to do than drive high. If you have to get somewhere, order an Uber or take a bus, but don’t drive high. Period.”

Launching on October 11, Canadians will see frequent reminders of the 101 things to do instead of driving high. Additionally, to kick off the partnership, Tweed and Uber will be offering 40,000 promo codes for up to $5 off an Uber trip in markets where Uber operates in Canada (excluding Quebec), through DontDriveHigh.ca.

“As legalization takes effect, this strategic partnership gives us an opportunity to reach millions of Canadians and generate awareness around the impacts of using cannabis and driving,” said Adam Blinick, Director of Public Policy and Communications for Uber Canada. “We encourage cannabis users across the country to make responsible choices and consider alternative transportation options like public transit or ridesharing to prevent the risks and dangers of impaired driving.”

Following legalization, the issue of safe driving will remain of critical importance and in addition to this new campaign, Canopy Growth has already funded a three-way partnership with the Canadian Drug Policy Coalition (CDPC) and MADD Canada. These funds were used to facilitate CDPC led research which served as the basis for MADD Canada’s recommendations on responsible cannabis use and sober driving.

“With the legalization of cannabis comes the need for public education and awareness about its impact on driving,” said MADD Canada National President Patricia Hynes-Coates. “This campaign will engage Canadians in a creative and unique way about the dangers of driving high, with the overarching and ever-present message to always choose a safe and sober ride option rather than taking the risk of driving impaired.”

This partnership and awareness campaign is one more piece of Tweed’s ongoing education strategy and is critical to the development of the responsible, safe cannabis industry in Canada.

 

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Advocacy Group Opinion

“History has been made:” After a long fight, part-time college support staff represented by OPSEU ratify first deal

Vlad Poptamas

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Photo source: ingeniumtalent.com
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Hailing it as a victory for working people everywhere – particularly those stuck in precarious jobs – OPSEU President Warren (Smokey) Thomas has announced that 20,000 part-time support workers at Ontario’s colleges have voted to ratify their first-ever collective agreement.

“History has been made,” said Thomas. “OPSEU and this large group of workers fought for years for the legislated right to join a union. We won that fight and now these workers have an excellent first contract to show for it.

“It’s a huge victory. And not just for them. It’s also a victory for their families, their communities, the students they serve, and working people everywhere.”

The contract contains a number of significant improvements, including a three per cent wage increase over two years and shift-premium increases, a formal grievance process, and vastly improved shift-change notice.

“This contract will immediately make our working lives better,” said Bargaining Committee Chair Ted Claeys, who works at Lambton College in Sarnia. “With job security and the ability to speak up, we can provide much better services to our students.”

OPSEU First Vice-President / Treasurer Eduardo (Eddy) Almeida says the ratification is an inspiration for all Ontarians, particularly those stuck in precarious work.

“OPSEU and these workers have proven that nothing is impossible,” said Almeida. “We had to fight for years to change the law that prevented these workers from joining a union. Then we had to fight against an employer who used every dirty trick in the book to stop them from joining OPSEU.

“But we won those fights because when workers organize, they are a force for fairness that can’t be stopped.”

Now that the college’s part-time support workers have a contract, Thomas says it’s time for the College Employers Council to voluntarily recognize OPSEU as the union for part-time and sessional faculty.

“It’s been more than a year since part-time and sessional faculty voted on joining OPSEU, but the employer continues to stall and block those votes from being counted,” said Thomas. “It’s time for the employer to stop with the dirty tricks and start respecting their employees’ Constitutional rights.”

SOURCE Ontario Public Service Employees Union (OPSEU)

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Advocacy Group Opinion

Minister Tassi meets with seniors in Edmonton to promote healthy aging and active participation in their communities

Vlad Poptamas

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Photo source: toronto.citynews.ca
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Seniors make significant and valuable contributions to their families, communities and work places. They helped build Canada and continue to contribute to its success. This is why the Government of Canada is committed to providing Canadian seniors with greater security and a better quality of life.

Today, the Honourable Filomena Tassi, Minister of Seniors, visited Edmonton, Alberta where she met with seniors and other partners to hear about issues important to older Canadians. During her discussions, the Minister encouraged seniors to stay active, engaged and informed, and highlighted a number of measures the Government of Canada has taken to improve their social and economic well-being.

While in Edmonton, Minister Tassi visited the Senior Association of Greater Edmonton (SAGE) and The Greater Edmonton Foundation Seniors Housing, whose projects form part of the Pan-Edmonton Group Addressing Social Isolation of Seniors (PEGASIS) collective impact plan, funded by the Government of Canada’s New Horizons for Seniors Program (NHSP) Pan-Canadian stream. The projects of seven organizations in total make up PEGASIS.

These organizations are working together to measurably reduce the social isolation of seniors in the Edmonton region by providing a variety of social supports, including friendly door-to-door visitor programs and telephone reassurance, information and connections to drop-in events and other community programs and services. Their projects directly support the Government of Canada’s overarching goals to enhance the quality of life and promote the full participation of individuals, including seniors, in all aspects of Canadian society.

Minister Tassi concluded her day meeting with seniors at Rosedale Developments Assisted Living, Millwoods Seniors Multicultural Centre and the South Edmonton Seniors Association, the latter of which is supported by the NHSP community-based project stream. The Association offers a variety of activities and services to the community including opportunities for seniors to become or remain physically active in a safe, supportive and clean environment.

Quote

“The Government of Canada deeply values the contributions seniors make to our country. We know that when seniors can fully participate in society, everybody benefits.That is why the New Horizons for Seniors Program plays an important role in communities across Canada. By supporting projects through this program, we are taking action to ensure that seniors have a strong and active presence, are encouraged to remain involved in their communities and receive the recognition, respect and support that they deserve.”
– The Honourable Filomena Tassi, Minister of Seniors

Quick Facts

  • Seniors are the fastest-growing demographic group in Canada. By 2030, the number of seniors will reach 9.6 million people, representing close to one quarter of Canada’s population.
  • The NHSP fosters social inclusion and the engagement of seniors by encouraging seniors to share their knowledge, skills and experiences to the benefit of others through projects that make a difference in the lives of seniors and their communities. The NHSP has two funding streams: community-based projects and pan-Canadian projects.
  • Community-based projects are eligible to receive up to $25,000 in grant funding and, as of this year, up to $5,000in new small grants funding for organizations that have not received funding within the last five years.
  • Community-based project funding supports activities that engage seniors and address one or more of the program’s five objectives: volunteering, mentoring, expanding awareness of elder abuse, social participation and capital assistance.
  • Pan-Canadian project funding supports multi-year projects using collaborative and innovative approaches to increase the social inclusion of seniors.

SOURCE Employment and Social Development Canada

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Advocacy Group Opinion

Denver Will Vote on Decriminalizing Psychoactive Mushrooms

Betty Tűndik

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Reading Time: 2 minutes

 

In a historic first, residents of Denver will decide whether or not to decriminalize psilocybin mushrooms in the city’s May 2019 municipal election.

Of the 8,524 signatures submitted to the Denver Elections Division on January 7, 2019, 5,559 were validated, officially qualifying the Denver Psilocybin Decriminalization Initiative for the ballot.

Advocates with Decriminalize Denver, the organization spearheading the effort, want to decriminalize the personal possession, use, and cultivation of psilocybin mushrooms in the Mile High City.

“We are working to keep individuals out of prison and keep families together. No one should face a felony and potentially lose their livelihood for using a substance that grows naturally and has a clear medical benefit,” says Kevin Matthews, the organizer and campaign director of the grassroots movement.

The ordinance would make psilocybin a lowest law enforcement priority and prevent the city from using any funds or resources to enforce criminal penalties for adult possession and use.

Possession of psilocybin in Colorado is a Class 4 Felony, which can include up to 6 years in prison and a $500,000 fine. There is no reason to impose harsh sanctions for victimless, non-violent conduct. There are approximately 70 arrests for psilocybin each year in Denver–and even one is too many in the absence of a threat to health or safety.

“Psilocybin has years of investigation, both clinical and cultural, to support its applications for health and wellness. Lets remove the stigma and create an environment where we can explore the health benefits, reveal truth through research, and have intelligent dialogue about how psilocybin increases quality of life,” commented Hope Mellinger, Decriminalize Denver’s Secretary.

This campaign, once considered unrealistic, is the leading edge of a wave of voter initiatives in other jurisdictions, and so has already changed the public profile of psilocybin in the US. It should come as no surprise that Denver is the national leader given the city’s strong history of drug policy reform and voters who are tired of the expensive, futile, and ultimately harmful criminal prohibition of drugs.

“We have a systemic crisis in our country. Addiction and depression rates are rising faster than the medical community and law enforcement can respond, and current treatment options are inadequate. Psilocybin categorically addresses these issues,” says Matthews. “Imagine a society that promotes research and education, over incarcerating individuals for consuming an organic compound that has been proven to promote healing.”

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