Maria E. Arnidou
Head of Marketing at FSI - Fantasy Sports Interactive
Maria is a marketing professional specializing in the international iGaming and betting industry.
She has a background in Sociology and a core belief in the power of language and communication. This foundation and the work experience she gained early on in retail sales, online advertising sales and writing, as well as her love for the world wide web, led her to opt for a Digital Marketing career path.
Her encounter with fantasy sports and the founders of Bet4theBest and FSI – Fantasy Sports Interactive was the key milestone for her to pursue this career path within the international iGaming / gambling industry. Since 2014 she has been gaining hands-on experience on all fronts: from direct B2C customer relations, to all aspects of Marketing Planning and Delivery both on B2C and B2B levels. She has collaborated with agencies in Greece and the UK, coordinating both companies’ marketing activity and partnerships.
She has been planning and carrying out FSI’s Marketing & Communications strategy since 2018, while she has also worked as a freelance copywriter and content writer.