Honoring up and comers in the sports industry
Established in 2017, the Rising 25 Award was created to honor up and comers in the sports industry. Now in its fifth year, it has become one of the most competitive and prestigious awards to win in sports business. In 2020, Front Office Sports received more than 500 nominations. The Class of 2020 hit a milestone with 16 of the 25 winners being female.
“Being named to the Front Office Sports Rising 25 is an incredible honor,” said Adam White, CEO of Front Office Sports. “We expect our largest group of nominations ever this year, following up on a 2020 that saw us receive more than 500, and a class that turned out to be our most competitive and diverse ever.”
Anheuser-Busch will be this year’s presenting partner.
“Sports have been evolving at an ever increasing pace, and this next wave of leaders have proven to be at the forefront of shaping this evolution,” said Matt Davis, Head of U.S. Sports Marketing, Anheuser-Busch. “At Anheuser-Busch, we’re always looking for what’s next, and how to continue to drive engagement and excitement in sports; we’re honored to be partnered with FOS to recognize those leaders with this shared passion.”
The selection process for the Class of 2021 will be judged through a variety of factors including, but not limited to:
- Size & scope of work responsibilities.
- Accomplishments over their school or professional career up to this point.
- Leadership roles.
- Out of Work Activities – professional organizations, volunteering, etc.
- The scope of influence within their area of expertise.
- More specific business results driven by ideas/execution of the nominee.
To be eligible for nomination, nominees have to be 25 and under, born on or after March 23, 1995.
Nominations close March 23, 2021.
Winners will be notified the week of April 26, followed by a public announcement for the Rising Class of 2021 in May 2021.
Front Office Sports will celebrate this year’s winner in the fall. Events will be announced at a later date.
If you would like to nominate a candidate, please follow the nomination process here.
JP Abercrumbie – Associate Athletic Director, SOAR/Chief Diversity, Equity, and Inclusion Officer, Rice University, Rising 25 Class of 2017
Cory Bernstine – Senior Director of Strategy, United Soccer League
Kofi Brown – Senior Director of Global Basketball Brand Communications, adidas
Matt Davis – Head of U.S. Sports Marketing, Anheuser-Busch
Jim Huether – CEO, Hyperice
Adam Johnson – Marketing Manager, Coolray Heating & Air Conditioning, Rising 25 Class of 2019
Brette Sadler – Head of Corporate Partnerships, MGM Resorts
Laura Waters-Brown – Senior Manager, The Collective, Wasserman
Bailey Weigel, Digital Platform Manager, New York Knicks, Rising 25 Class of 2018
Jeremy Yarin – Business Operations, GumGum Sports, Rising 25 Class of 2020
About Front Office Sports
Front Office Sports (FOS) is one of the most influential media brands covering the $614 billion business of sports. Through its original reporting, daily newsletters, and social channels, it reaches 2M business professionals annually and generates more than 100M digital impressions monthly. The FOS portfolio of awards including Rising 25 and Best Employers in Sports are seen as a benchmark for the industry. For more information, go to frontofficesports.com or follow us @FOS on Twitter and @frontofficesports on Instagram.
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