Kaon Interactive, the leading provider of 3D marketing and sales applications for global B2B brands, has been named a Top 10 Sales Technology Solutions Provider by CIO Applications. The accolade rounded out a strong year for the company, which saw double-digit increases in revenue and customer growth in 2018.
A panel of distinguished judges made up of CEOs, CIOs, venture capitalists, research analysts and the CIO Applications editorial board analyzed sales technology providers across the country that provided cutting-edge technologies. Kaon Interactive joined a premier group of AI, software and CRM leaders who took home honors for exceptional sales and marketing solutions.
In addition to the CIO Applications honor, Kaon took home two Communicator Awards for its Siemens and Tecan applications, the Digital Agency Network named Kaon’s augmented reality (AR) and virtual reality (VR) solution for Cisco as one of the top four marketing experiences of 2018, and the company was named one of the Largest Mobile Tech Companies in Massachusetts by the Boston Business Journal. Kaon closed its best-performing year in 2018 with double-digit revenue and new customer growth.
Kaon’s transformative sales and marketing applications allow B2B companies to more effectively communicate a product or service’s value to prospects through interactive experiences. These solutions, in turn, help to drive increased sales and reduced marketing costs.
Kaon’s client roster includes a pre-eminent list of visionary Global 1000 companies such as Cisco Systems, Dell-EMC, Thermo Fisher Scientific, Siemens and GE.
“Global executives who are looking to grow and sustain long-term, high-value customer relationships are seeing substantial results from our solutions,” said Gavin Finn, CEO & President of Kaon Interactive. “Because our interactive applications convey true competitive value differentiators, benefits include increased sales win rates and reduced sales cycles, while creating significant marketing efficiencies. Our applications simplify complex B2B products and solution stories, helping globally distributed sales forces with broad product and solution portfolios convey a crisp, relevant value message at every customer touchpoint.”
In 2018, Kaon’s ‘big data’ analytics showed global trends of increased user interactions by as much as 28 percent, year-over-year. This signals an industry shift to engagements that focus on value-based selling versus product selling, as visionary companies embark on digital transformation in their sales and go-to-market strategies. Capabilities such as AR and VR are now yielding tangible results as vehicles to help tell complex stories.
Kaon Interactive’s applications are created once and can be deployed everywhere. Currently available on devices running iOS, Android, MacOS, and Windows, Kaon Interactive’s solutions are used by sales teams and marketers in nearly 40 countries.