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ATLANTA–(BUSINESS WIRE)–FI Navigator Corporation (,
a web-based data and analytics platform for the banking vertical,
announced industry veteran Edward Hunter’s addition to their management
team as Director of Marketing. Hunter brings nearly 25 years of
marketing and sales leadership experience in the technology and fintech
industries including several years with early stage start-ups.

“Engaging with financial institution and fintech executives and
leveraging FI Navigator to enhance performance and inject scale into
their business model is incredibly satisfying. I am excited to be
working with this exceptional leadership team to quickly position FI
Navigator as the de facto standard for strategy and performance
enhancement to the financial institution and fintech industries,” said

Before FI Navigator, Hunter held sales leadership roles at Equifax and
Sage responsible for bringing new products to market and rapidly growing
sales pipeline and revenue. Prior to his time at Equifax and Sage,
Hunter was the Director of Sales Development for a fintech start-up,
Banker’s Dashboard, which was acquired by Deluxe Corporation for $45
million in 2012. Hunter also worked in marketing and sales leadership
with fintech start-up for nearly four years prior
to their acquisition in 2007 by Fiserv for over $40 million.

“I had the pleasure of working with Eddie previously at and witnessed firsthand his skill in constructing
effective, scalable sales processes,” said Steve Cotton, CEO and founder
of FI Navigator. “In the ensuing ten years, Eddie continued to adapt,
innovate and deliver exceptional results for financial technology and
information firms. We’re delighted with his addition to our growing

About FI Navigator

FI Navigator provides a web-based financial institution vertical data
and analytics platform to industry vendors & consultants and the
financial institutions they serve. Their solutions instantly allow bank
and credit union executives to develop strategy or to identify
opportunities in profitability, franchise growth, risk management and
product offering. Additionally, banking vertical vendors and consultants
leverage FI Navigator to augment client strategy, sales and marketing.
All components of FI Navigator’s offering center on enhancing financial
institution performance. For more information, visit


Curry Pelot
FI Navigator
[email protected]