Presentation at Politecnico di Milano of the Gianfranco Ferré Research Centre, the immense heritage left by this designer who graduated from Politecnico di Milano in1969. Attending the event were the Rector of Politecnico di Milano, Ferruccio Resta, the President ...
The fonts you choose for both your content and logo portray who you are as a brand. This is why big brands are careful and extremely particular about the fonts they choose. While many would expect such big brands ...
There are some teams and logos you see, no matter where you are in the world, and you know exactly who they are and what they mean. LeBron James The logo for your business needs to reflect your company ...
New logo trends are always in the spotlight. We’ll always have the peak modernist trying to always stay ahead of the time, and we’ll always have the throwback detective, always trying to bring back designs of the old. Social ...
There are many tests that a logo has to pass in order to make it: It has to be unique, memorable, readable, scalable, flexible, understandable, impressionable and the list continues. This is the reason why it’s for the best ...
There’s no need to say that a brand logo plays an immense role in a company’s promotion and growth. Now, every few years, major brands will make some big or small adjustments or complete makeovers to the designs of ...
Whenever you hear the name of a famous brand, there’s most likely something happening without you even know it: you imagine company’s logo color combinations in your mind. Coca Cola: red and white, Ikea: blue and yellow, Starbucks: green ...
Rebrand [riːˈbrand]: to change the way that an organization, company, or product is seen by the public. Most of the time, when brands decide to go in for rebranding, it’s a much harder challenge for agencies or designers, because ...
The logo design process is most likely never the same and can be really hard to define it outright: each and every graphic designer has their own approach to defining a logo concept. Some designers are masters of procrastination ...
A simplistic approach to typography is essential when you want to achieve a clean an minimalist style in design. The main idea of minimalism is driven by the idea that less is more, so it should be no surprise ...