It’s easier for customers to notice bad brand experiences than great ones. Nonetheless, seamless users experience is what keeps them coming back again and again. In fact, research shows that customer experience has a huge impact on most people’s ...
Rebrand [riːˈbrand]: to change the way that an organization, company, or product is seen by the public. Most of the time, when brands decide to go in for rebranding, it’s a much harder challenge for agencies or designers, because ...
Things aren’t always what they seem, that’s for sure. Also, it’s no secret that some companies will try to try to get us to “love” their brand, whether it’s with “the new and improved” commercials, or just shiny wrapping. ...
If you are still using social networks for private purposes only, you are making a big mistake. Nearly half of the world’s population – 3.8 billion people, to be exact – now uses social media, which makes the likes ...