National Root Beer Float Day celebration raises money for Disabled American Veterans (DAV)
#RootBeerFloatDay
LEXINGTON, Ky.–(BUSINESS WIRE)–#RootBeer–A&W, which this summer became the first franchised restaurant chain to turn 100, is again giving away Root Beer Floats on National Root Beer Float Day, Tuesday, August 6. During the celebration, A&W’s restaurants nationwide will raise money for Disabled American Veterans (DAV).
From 2-8 p.m., participating locations will serve free, small Root Beer Floats, no purchase necessary. Guests will be encouraged to make a donation to DAV. There are about 600 A&W Restaurants in the U.S. This is A&W’s seventh annual National Root Beer Float Day celebration and the third year it has partnered with DAV. A&W and DAV raised $150,000 for the organization last year, which serves more than one million veterans annually. This year’s goal is $200,000.
Visit www.RootBeerFloatDay.com for more information and to make online donations, or search social media using the hashtag #RootBeerFloatDay.
To commemorate its centennial, A&W created a book of memories and photos fans and former employees submitted. Sales benefit DAV. Buy it online in the A&W Merchandise Store. Since 2013, A&W has raised more than $800,000 for veterans groups on National Root Beer Float Day.
Root Beer Float Fun Facts:
- The first Root Beer Float was served in 1893.
- A chemical reaction between the carbonated root beer and ice cream creates the treat’s foamy goodness.
- By serving its in-store Root Beer Floats in reusable, frosty glass mugs, A&W Restaurants keep 180 paper cups per mug out of landfills each year.
- Each A&W Restaurant Root Beer Float starts with Root Beer made fresh in each store.
- Last year, A&W Restaurant guests in the U.S. and Asia consumed 1.1 million gallons of Root Beer in floats, freezes and over ice.
About A&W
America’s first and oldest franchised restaurant chain, A&W still makes Root Beer fresh in each restaurant from real cane sugar, water and a proprietary blend of herbs, bark, spices and berries that are served in a frosty mug alongside burgers, fries, chicken tenders and other All American Food® favorites. There are nearly 1,000 locations worldwide.
Multimedia: http://awrestaurants.com/blog/press
Contacts
Ritter Communications
Brad Ritter
(866) 284-2170
[email protected]
