Heilind Asia Pacific President William Sim Featured as Cover Story in Silicon India Magazine

HONG KONG–(BUSINESS WIRE)–Heilind Asia Pacific President William Sim was recently featured as a
cover story in Silicon India Magazine. They conducted an interview with
William to share his successful story. With the permission of Silicon
Magazine, we would like to proudly share the essence of the article with
our media friends, as below:

Leadership is not a skill that just comes by birth. It comes with
years of experiences, mentoring and above all, learning from failures.
William Sim (President, Heilind Asia Pacific) is a true manifestation of
this statement. He boasts rich industry experience of more than 30 years
which entails holding key positions in the semiconductor manufacturing
business as well as the global distribution business of electronics.

An Outstanding Business Leader with Extensive Value for People

William’s professional journey began at Philips Semiconductors (now
NXP Semiconductors) wherein he was initially involved in sales &
marketing while serving as the General Manager for South Asia Pacific at
the end of his tenure. Post serving Philips Semiconductors for about 25
years, he moved on to WPG Holdings, the No.1 Global Semiconductor
Distributor and became the Senior Vice President of Global Operations.
He also served as the Vice President of Global Alliance at Arrow
Electronics, two years prior to joining Heilind Asia Pacific, a
well-renowned interconnect specialist as its President. All through this
challenging yet content journey, William felt extremely blessed to have
worked for many reputable MNCs in both verticals of manufacturing and
distribution.

Valuing People

It was after plunging into the electronics realm, William learnt a
piece of advice from one of his former CEOs, which is – People are the
single most important resource in any organization which drives all
other resources. Till date, this statement has impacted both his
personal and professional lives to a great extent. He accentuates on the
fact that no matter how visionary a corporate mission is, how good a
strategy is, how much investments it acquires, it is ultimately people
who accomplish great things for any organization. In fact at Heilind
Asia Pacific, William always ascertains to create a culture of valuing
people, which in turn yield the firm with great employee satisfaction.
He vests his beliefs in empowering each individual in the organization
and engage maximum of them in decision making, thus giving them the
ownership in each business endeavor. This is what William strongly
preaches at Heilind Asia Pacific besides advocating human rights and
promoting sustainable development.

William gives his employees extensive freedom to learn and grow in
tandem with the organization, more precisely infuse the feeling of
belongingness into each one of them. Even when they commit mistakes for
the first time, he fosters them to learn and correct those mistakes
instead of inflicting a penalty right away on them. He further respects
suggestions or ideas from each one of his employees and allows them to
walk through his door any time. By and large, his primordial aim is to
set goals for his company, communicate them well among his people,
fine-tune strategies as and when needed, track progress seamlessly and
eventually recognize, celebrate and reward the success of his people.

Presenting people the right recognition is an important aspect that
William always emphasizes on. Each milestone accomplished by the company
gets featured in its newsletter while all the teams are allowed to
celebrate for the same. Moreover, all employees including the ones
confined to warehouses at Heilind Asia Pacific proactively participate
in the yearly outing and take some quality time off work. No wonder,
William takes utmost pride in Heilind Asia Pacific for beholding a very
low staff turnover; for instance, out of 30 people who joined the firm
during the inception year, 27 still remain. Today, he is extremely
elated to have people who clearly comprehend and support the company’s
business goals.

Extended Value – Partners & Suppliers

Not just his people, William extremely values his partners and
suppliers at Heilind Asia Pacific as he considers distribution as a
relationship business. Since the firm is dependent on suppliers and
customers for its distribution business, he pledges its prime business
goal is to retain the very essence of distribution through the concept –
‘Distribution As It Should Be’. This concept includes considering
distribution as a relationship business, catering to the entire range of
customers, applications & market segment and being a stocking
distributor with large inventory, and also bringing quick TAT with no
minimum order quantity limitation. Implementing this unique concept,
Heilind Asia Pacific has beheld major milestones in its business as the
most preferred and reliable channel partner for its suppliers and
customers while being the major reinforcement for its suppliers’
offerings.

Moments of Honour

The inaugural event of Hong Kong Business Management Excellence
Awards 2018 honored the city’s exemplary business leaders along with
eminent individuals and teams who have contributed towards the
escalation of their company’s business. William is the proud recipient
of Executive of the Year – Electronics Award who considers it as a
recognition of his conviction of valuing people. He received this award
on behalf of every single employee at Heilind Asia Pacific who always
works with great commitment for the firm.

At the 2018/19 Fellowship & Honorary Award Presentation Ceremony
hosted by Social Enterprise Research Academy (SERA), William was
rewarded with the 2018 Asian Social Caring Leadership Award. He
dedicated this award to Heilind Asia Pacific’s culture of corporate
social responsibility wherein the firm has always ensured to care for
society and encourage social services. Being socially responsible has
been the company’s philosophy since its establishment and William is
totally delighted that it has been accepted and followed by his people
as a part of company’s culture. Some of the social activities that the
company has participated in under the reign of William are ‘Happy
Children Barefoot Trip of New Year’ in 2016, and ‘The more we share, the
more we win’ in 2017, to name a few.

Leadership Has No Style

As the President of Heilind Asia Pacific, William always keeps track
of a few aspects such as – a distinct vision of where the company is
going, clear KPIs, the ability to pre-empt challenges, the courage to
make changes, understanding that all problems end with him and trust
that each person is important in the company. He also has three chief
beliefs that he holds close to his heart – learn & improve, treat every
individual with respect and always stay positive.

Key Management:

William Sim, President

In his career spanning 30+ years, William has achieved invaluable
knowledge and experiences from the best in the industry which stand as
the backbone for his endeavors at Heilind Asia Pacific.’

To read the original article, please visit https://industry.siliconindia.com/vendor/electronic-component-distributors-2019-heilind-asia-pacific-cid-9285.html#page=10

Contacts

Media Contact:
Sarah Luo
[email protected]
Heilind
Asia Pacific

For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.

For the last half century, thousands of communications professionals have turned to us to deliver their news to the audiences most important to their business through the sources they trust most. Over that time, we've gone from a single office with one full time employee to more than 500 employees in 32 bureaus.