Hasbro Joins Leading and Largest CEO-Driven Coalition to Address Diversity & Inclusion

PAWTUCKET, R.I.–(BUSINESS WIRE)–Hasbro, Inc. (NASDAQ: HAS), a global play and entertainment company,
announced today that it has joined CEO Action for Diversity &
Inclusion™, a growing coalition of companies pledging to advance
diversity and inclusion in the workplace. By signing on to this
commitment, Hasbro is pledging to continue taking action to cultivate a
workplace where diverse perspectives and experiences are welcomed and
respected, and where employees feel encouraged to discuss diversity and
inclusion.

“With this pledge, Hasbro is privileged to join together with other
like-minded companies to play a significant role in driving societal
change and advancing diversity and inclusion in the workplace,” said
Brian Goldner, chairman and CEO, Hasbro. “At Hasbro, we believe that
supporting all people and promoting inclusion across our business and
society makes the world a better place for all. And we know that the
more inclusive we are as a company, the stronger our business will be.”

CEO Action for Diversity & Inclusion is cultivating a new type of
ecosystem centered around collaboration and sharing. The collective of
more than 700 signatories have already shared more than 600 best known
actions via the initiative’s unified hub, CEOAction.com.

Hasbro’s diversity and inclusion strategy is focused on three areas:

  • Our Employees – Promoting a culture of inclusion in which our
    employees feel valued, respected and engaged and where their
    differences, skills and experiences are embraced.
  • Our Supply Chain – Positively impacting the lives and well-being of
    workers in our supply chain, including women, who represent the vast
    majority of factory workers making our products.
  • Our Brands and Storytelling – Building our brands globally through
    inclusive and expansive play and entertainment experiences, which
    reflect the diverse backgrounds and interests of our consumers,
    including children, families and fans.

The Company has taken a number of actions to advance diversity and
inclusion, and will be contributing to CEOAction.com
to share best practices and lessons learned with other companies in the
coalition.

Notable actions include:

  • Appointed Bryony Bouyer, Senior Vice President, Diversity & Inclusion
    and Multicultural Strategy, to oversee the Company’s efforts
  • Enhanced
    parental leave benefits
    in the U.S. to offer more paid time off
    for new parents, including birth mothers, fathers, same-sex partners
    and adoptive parents
  • Launched a global supply chain worker well-being
    pilot program
    in India and China to empower female factory workers
  • Expanded the Hasbro Employee Networks to additional offices around the
    world; each group has an executive sponsor from Hasbro’s senior
    leadership team
  • Launched BE
    FEARLESS BE KIND
    , Hasbro’s signature philanthropic initiative,
    designed to empower children to have the empathy, compassion and
    courage to stand up for others and be inclusive throughout their lives

“We are so proud that we are continuing to build momentum and support
for the CEO Action for Diversity & Inclusion across companies,
industries, and regions. This collaboration expands our reach and brings
in unique values, actions and perspectives to continue to raise the bar
for the entire business community,” said Tim Ryan, U.S. Chairman and
Senior Partner of PwC and chair of the steering committee for the CEO
Action for Diversity & Inclusion. “The overwhelming support for the
coalition has been amazing to see and with each and every new
organization signing on, we have the opportunity to put our commitments
into action by working together to improve diversity and inclusion in
our workplaces and communities.”

The CEO Action for Diversity & Inclusion is led by a steering committee
of CEOs and leaders from Accenture, BCG, Deloitte US, The Executive
Leadership Council, EY, General Atlantic, KPMG, New York Life, Procter &
Gamble, and PwC. The coalition represents 85 industries, all 50 US
States, and millions of employees globally. To learn more about the
pledge, visit CEOAction.com.

About Hasbro

Hasbro (NASDAQ:
HAS) is a global play and entertainment company committed to Creating
the World’s Best Play Experiences.
 From toys and games to
television, movies, digital gaming and consumer products, Hasbro offers
a variety of ways for audiences to experience its iconic brands,
including NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, BABY
ALIVE and MAGIC: THE GATHERING, as well as premier partner brands.
Through its entertainment labels, Allspark Pictures and Allspark
Animation, the Company is building its brands globally through great
storytelling and content on all screens. Hasbro is committed to making
the world a better place for children and their families through
corporate social responsibility and philanthropy. Hasbro ranked No. 13
on the 2019 100 Best Corporate Citizens list by CR Magazine, and
has been named one of the World’s Most Ethical Companies® by Ethisphere
Institute
for the past eight years. Learn more at www.hasbro.com,
and follow us on Twitter (@Hasbro)
and Instagram (@Hasbro).

HAS-C
HAS-CSR

Contacts

Katy Hendrickson
401-727-5603
[email protected]

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