New Research to be Presented, Current and Former Leaders from Adobe,
Airbnb, BMW, Deutsche Telekom, HUMANA, Levi’s, One Kings Lane, TOMS
Shoes, X-Prize Foundation, Milken Institute, Modern Elder Academy, and
others will address Entrepreneurship, Finance, Health, Housing, Lifelong
Learning, Marketing, Workplace Issues and More
LOS ANGELES–(BUSINESS WIRE)–lt;a href=”https://twitter.com/hashtag/YBL2019?src=hash” target=”_blank”gt;#YBL2019lt;/agt;–AGEIST,
a media company and agency that is leading the change in how we envision
and understand life after 50, will host its inaugural live experience, YBL
(Your Best Life) in Los Angeles on June 11, 2019. An impressive
lineup of speakers
and panelists representing start-ups and iconic brands, business
leaders and consumers will gather in an intimate setting for
thought-provoking discussions and networking sessions to explore the
economic and social impact of Generation 5.0.
Today’s over-50 is carving a very different path from previous
generations and is redefining how life after 50 is lived. Brands and
organizations need to understand what is driving this cohort. YBL will
examine the how and why of these monumental
changes—backed-up by new market intelligence—and what it means for
consumers and brands.
“There’s a poverty of imagination when it comes to communicating with
this intensely influential group,” commented AGEIST founder David
Stewart. “Let’s stop with the idea that cool stops at some age. We are
bold, vital, empowered and living our best lives now.”
Attendees will gain extensive insight from experts at the forefront of
this cultural change, what FastCompany called “the most
significant demographic shift in recent history.”
The day will include networking opportunities with presenters and
professionals on the leading edge of change.
Registration for YBL is $295, with a limited number of VIP passes also
available.
About AGEIST
AGEIST is a media company dedicated to championing the vitality,
influence and contributions of the modern 50+ demographic, and an agency
that advises businesses, brands and organizations on emerging trends and
how to better understand, engage and inspire this important segment. The
company produces the annual YBL Conference, with The Experience Factory.
About The Experience Factory
The Experience Factory is an events studio pushing the boundaries of
live entertainment by producing inspiring gatherings and mixed reality
exhibitions.
Contacts
Media Contact:
Sheryl Northrop P: 818-554-1520 E: [email protected]
