Global communications agency, Hotwire, welcomes sister agency,
Precinct, to extend strategy and marketing services
SAN FRANCISCO & LONDON–(BUSINESS WIRE)–Hotwire,
the global communications agency, today announced that Australia based
sister agency, Precinct, will be merging into the business under the
Hotwire brand from July 1st. This announcement comes at a
time of strong growth and recognition for Hotwire as it continues to
expand its strategy and marketing services globally.
Precinct offers extensive expertise in strategic marketing services,
branding, design, stakeholder relations, events, and internal
communications services. These services will add to Hotwire’s already
extensive communications offering, spanning corporate communications,
crisis management, media relations, analyst relations, digital
communications and content strategy, to deliver a truly integrated
end-to-end solution for marketing leaders.
Based in Sydney and Melbourne, the Australian strategy and marketing
services team will be led by Jaime Nelson, previous Managing Director of
Precinct who joins Hotwire as Managing Director, Strategy and Marketing
Services for Hotwire Australia. Jaime will lead the introduction of
expanded services in Australia and work across Hotwire to expand
capabilities to clients globally. The strategy and marketing services
team will provide integrated solutions for clients alongside the fast
growing Australian communications team which is led by Managing
Director, Mylan Vu.
Barbara Bates, Hotwire Global CEO commented, “At Hotwire, we’re
constantly looking ahead at what our clients need from us today and to
keep pace with what they’ll need in the future. The media relations pool
has radically changed, the value of owned content is skyrocketing, and
the pressure on marketers to be more strategic about high stakes
communications is at an all-time high. Marketers need partners that
understand all aspects of their remit and can flex and scale as they
need. We’re proud to be welcoming Jaime and the Precinct team and to
further build our marketing strategy capabilities to meet the needs of
marketing leaders around the world.”
Hotwire is part of the Enero Group and this announcement comes as part
of Enero’s strategy to continue reimagining the future and building
strong businesses that take advantage of the changing marketing
landscape.
About Hotwire
Hotwire is a global communications agency that helps businesses better
engage and connect with their customers. From Sydney to San Francisco,
we operate with a borderless mind-set across 33 locations including the
UK, US, Mexico, France, Germany, Spain, Italy and Australia, together
with exclusive partners Yellow Communications in the Netherlands and
Belgium, Active DMC in the Middle East, The Hoffman Agency in Asia and
VIANEWS in Brazil, as well as other affiliate partners.
For more information, please visit www.hotwireglobal.com
About Enero
The Enero Group limited, a boutique network of marketing and
communication businesses, is listed on the Australian Securities
Exchange (ASX: EGG). The group includes advertising agency BMF, PR
agencies CPR, Frank and Hotwire, digital agency Orchard, research
consultancies The Leading Edge and The Digital Edge, and programmatic
marketing specialist OB media.
For more information, please visit www.enero.com
Contacts
Hotwire
Sharon Kane
[email protected]
