Leading music industry information platform Music Business Worldwide (MBW) has entered into a partnership with iconic music publication Rolling Stone and its owner, Penske Media Corporation (PMC).
Since being founded in 2015 MBW, a London-based company that remains fully independent, has become an agenda-setting force in the global music industry, delivering breaking news and influential insight to top-level professionals around the world.
MBW and Rolling Stone have struck a wide-ranging and ongoing content sharing deal, effective immediately. This includes a weekly industry-focused column written by MBW Founder and Publisher, Tim Ingham, which will appear first on Rolling Stone’s website and in its monthly magazine.
“We’re thrilled to deepen Rolling Stone’s editorial coverage of the music business with Tim’s consistently high caliber industry insight and analysis, with an eye on trends and impact at the global scale,” said Rolling Stone Editor Jason Fine.
Ingham will delve into the biggest issues in today’s music industry, contextualizing how they’re affecting artists, audiences and executives alike.
Meanwhile, news and feature content from Rolling Stone and premier entertainment news publication Variety, a fellow PMC brand, will be regularly shared on the Music Business Worldwide platform.
“Music Business Worldwide is delighted to announce this alliance,” said MBW’s Ingham. “Rolling Stone is a peerless brand with an amazing history, reputation and reach. Its website and print magazine are going through an exciting resurgence at the hands of smart people. This is an important step forward for MBW, and we are honored to play a role in the modern evolution of Rolling Stone.”
Founded in 1967 by Jann Wenner and Ralph J. Gleason, Rolling Stone has defined pop culture for generations of readers as one of the most iconic brands in publishing and music. Today, five decades later, Rolling Stone has evolved into a multi-platform content brand with unrivalled access and authority, reaching over 60 million people per month. In December 2017 Rolling Stone joined PMC, and this year the legendary brand relaunched with a revamped print magazine and website modernized to best deliver its premium storytelling, showcasing its fresh yet ever iconic commitment to quality journalism across music, entertainment and politics.
