IQ BAR Launches in Boston to Target Paleo – Vegan – Keto Health Food Market

Founder Will Nitze - First Batch

 

A new company, IQ BAR, a Health Bar, recently launched in 2017 and in 2018 became the most crowd-funded bar company in history, selling $90,000 worth of product.

IQ BAR is the first nutrition bar built for the brain. It flips the conventional nutrition bar on its head. Whereas most bars are high-carb, low-fat, and devoid of brain nutrients, IQ BARs are high-fat, low-carb and packed with 6 brain-functional nutrients. IQ BAR is part of a growing trend to optimize bodily health and brain efficiency.

Will Nitze, CEO of IQ BAR explains: “IQ BAR is just the first product line in what will eventually become a broad-reaching “brain food” company. We’re trying to create an entirely new category.”

In just the last year, IQ BAR has…

  • Become the most crowd-funded bar in history
  • Gained acceptance into MassChallenge (the largest accelerator in the world)
  • Become the only food or beverage company to WIN MassChallenge, taking home a $50K, equity-free award
  • Received investment from Mark Andrus (founder of Stacy’s Pita Chips), Anthony Ackil (founder of B.Good), and Isaiah Kacyvenski (former special teams captain of the Seattle Seahawks)
  • Gained acceptance into the inaugural class of PepsiCo’s food and beverage accelerator

We’ve also been featured in Vogue, SHAPE Magazine, The Boston Globe, and soon-to-be Men’s Health!

 

 

Hi everyone! Nice to e-meet you! Here are a few things you should know about me.


I am a conscientious, open minded, adaptable to new experiences and ambitious Business Development Manager with a Bachelor's Degree in Economics - Banking, Finance and Accountancy. Through my studies I've also obtained many naturopathic and nutrition degrees as well. Part-time jobs have added marketing, network marketing, event management and store management skills to my experience through my career.


Through my career I have also been a Hotel Manager and owned a Bar/Restaurant & Internet Cafe. My online marketing and social media interactivity experience was gained when me and my husband started a business with an online/organic webshop & healthy lifestyle consultancy.


I've improved my English at Cambridge Academy of English - 2003, in Cambridge. I live a conscious lifestyle, and try to protect the ecosystem. Animal lover and capable of helping others without judgement or negative reactions, this is thanked to my knowledge in holistic therapies and the naturopathy courses I've followed.


I cannot leave far my spiritual growth and the continuous development in alternative and holistic therapies, so I'm learning at Kyron School of New Consciousness, receiving a Bio Energo-therapist diploma.


Thanks to all my experiences I've decided to venture into publishing and writting, while also continuing to learn many new things daily. I hope you enjoy reading my hand picked PICANTE News and check back for my weekly articles. You can find my articles and news digests in the following categories:


FOOD & BEVERAGES, ANIMALS/PETS, ANIMAL WELFARE, CANNABIS, ENTERTAINMENT, HEALTH CARE/HOSPITALS, CONSUMER & COSMETICS, ART, HEALTH AND LIFESTYLE, ALTERNATIVE ENERGIES, BEVERAGES, ALTERNATIVE MEDICINE, COSMETICS AND PERSONAL CARE, AGRICULTURE, and many more.



You can get in touch to discuss interviews or possible article submissions by contacting us.


Let's also connect via social media! You can find me on LinkedIn and Twitter.