Huawei Continues to Hold its Position as the Second Largest Smartphone Player in Q3, 2018

Huawei Consumer Business Group (CBG), the global smartphone giant, which overtook Apple in second quarter of 2018, continues with its position as the second largest smartphone vendor by shipments. According to International Data Corporation (IDC) Worldwide, Huawei shipped 52.0 million handsets and grabbed 14.6% of the overall market. Huawei has registered 33 percent growth in its shipments over the same period last year and is now aiming to be the market leader in this category.

Huawei has become number two smartphone brand in the world. From a product perspective, the P-series and recently launched Mate-series are keeping it as competitive as ever at the top of the market. Sub-brand Honor, which is primarily marketed toward a younger audience and online sales, has continued to perform well across markets. The success is owed to company’s commitment to innovation, investment in the R&D and strong product portfolio.

The recently launched Mate 20 Series is shaping up to be its bestselling smartphone across markets and has become one of the most critically acclaimed smartphone globally. With a strong India focus, the company is riding ahead in user preference and adoption across markets, and is looking forward to the launch of Mate Series in India. Complemented by the award winning reviews globally, the company is confident that the consumer will delighted with the innovation they will soon hold in their hands.

The impressive performances of Huawei’s flagship and mid-market smartphones have greatly improved the value of the Huawei brand: Huawei ranked 68 in Interbrand Best Global Brands 2018 was named number 48 on BrandZ’s Top 100 Most Valuable Global Brands list, and number 79 on Forbes’ Most Valuable Brands list. Huawei was the only Chinese company that managed to secure a spot on Forbes’ 2018 top 100 list.

Zoltán is a self-taught publisher and events organizer who has developed several brands and services that have increased the notoriety of his company within multi-billion dollar industries. In 2018, he has become a TEDx speaker and talked about reputation management in the digital era. As Co-Founder of HIPTHER Agency, Zoltan has helped develop highly respected online news portals, virtual and in-person conferences that cater to multiple industries on 5 continents. Among the developed brands and services you can find online news portals that cover several tech industries, gaming, blockchain, fintech, artificial intelligence, and more. In parallel, the company has built a portfolio of annually organized boutique-style conferences in Europe and North America. All the events organized by his company focus on bringing a wealth of information about the latest innovation in several industries such as Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports and many more. Zoltan enjoys writing articles on all portals owned by the HIPTHER Agency, talking at conferences, hosting the weekly HIPTHER Talks Podcast, and loves spending time with his family. Zoltan is a duathlete who enjoys training for different international competitions which include running and cycling.