Zimpler partners with Swish to unlock direct participation – transforming access to Swish payments for highly regulated industries

Reading Time: < 1 minute

 

Swish is opening up to PSPs for the first time – eliminating the need for businesses to partner with a bank to get access. Zimpler is breaking new ground as the first PSP to integrate directly with Getswish, the company behind Sweden’s most widely used instant payment method.

This change removes one of the biggest onboarding barriers for businesses in highly regulated industries. Until now, merchants needed direct banking relationships to access Swish – an often costly, time-consuming, and restrictive process. Through Zimpler’s direct participation, businesses can now integrate Swish faster, at a lower cost, and with greater stability.

“This is a game-changer for the Swedish payments landscape,” says Johan Strand, CEO of Zimpler. “Many businesses in regulated sectors have faced challenges accessing payment solutions due to complex banking requirements. By offering a direct route, we’re giving merchants a faster, more efficient way to access one of Sweden’s most trusted payment methods.”

Beyond direct merchant access, this could open up the possibility for Zimpler to act as a Swish provider for other PSPs, making the solution even more widely available.

Urban Höglund, CEO of Getswish, adds: “Swish has always been about speed, security, and ease of use. With this partnership we make it possible for more companies to accept Swish payments.”

With the rise of account-to-account (A2A) payments and increasing pressure for frictionless payment solutions, this collaboration signals a major shift in Sweden’s financial ecosystem.

The post Zimpler partners with Swish to unlock direct participation – transforming access to Swish payments for highly regulated industries appeared first on European Gaming Industry News.

Zoltán is a self-taught publisher and events organizer who has developed several brands and services that have increased the notoriety of his company within multi-billion dollar industries. In 2018, he has become a TEDx speaker and talked about reputation management in the digital era. As Co-Founder of HIPTHER Agency, Zoltan has helped develop highly respected online news portals, virtual and in-person conferences that cater to multiple industries on 5 continents. Among the developed brands and services you can find online news portals that cover several tech industries, gaming, blockchain, fintech, artificial intelligence, and more. In parallel, the company has built a portfolio of annually organized boutique-style conferences in Europe and North America. All the events organized by his company focus on bringing a wealth of information about the latest innovation in several industries such as Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports and many more. Zoltan enjoys writing articles on all portals owned by the HIPTHER Agency, talking at conferences, hosting the weekly HIPTHER Talks Podcast, and loves spending time with his family. Zoltan is a duathlete who enjoys training for different international competitions which include running and cycling.