GERMANTOWN, Wis.–(BUSINESS WIRE)–lt;a href=”https://twitter.com/hashtag/privateequity?src=hash” target=”_blank”gt;#privateequitylt;/agt;–Race Ramps® LLC (Escanaba, MI) and DRC Holdings (Germantown,
WI) announced their consolidation today and the creation of a new parent
company, MOTIS Brands. The consolidated entity manufactures and
distributes leading brands in the loading, hauling, mobility and
automotive segments. Backed by private equity firm Rotunda Capital,
MOTIS Brands aims to deliver continued growth with its proprietary
brands and product innovation.
Race Ramps, known for its innovative, customer-driven solutions and
proprietary manufacturing processes, combines with DRC Holdings, which
is propelled by its patented product designs, broad distribution, and
extensive sales and marketing capabilities. Parent company MOTIS Brands
is now the home to a collection of industry leading brands including
Race Ramps®, Silver Spring Mobility®, Heavy Duty
Ramps®, Black Widow®, Rage Powersports®,
Guardian Industrial Products™, Kill Shot®, Tilt-a-Rack®,
and Harbor-Mate®.
“Each division of MOTIS Brands offers unique capabilities and operating
advantages, pairing eCommerce expertise and innovative product design,”
said Rich Spratt, CEO of MOTIS Brands. “We were thrilled to put these
great companies together, and MOTIS Brands will maintain and leverage
the best of each. These brands have a consistent track-record of
bringing superior products and innovative solutions to the market, and
we intend to accelerate these efforts.”
Rich Heinz, the founder and developer of Race Ramps, echoed Spratt’s
sentiments. “MOTIS Brands represents the alignment of innovative
manufacturers that can advance an exceptional R&D effort. Together we
are developing new products and solutions while maintaining a superior
customer buying experience.”
About MOTIS Brands
MOTIS Brands operates around a core belief that ‘work and life is best
done with full access to the people, projects and passions that move
you’. For loading, hauling, automotive and accessibility, the MOTIS
family of brands deliver innovation and value at every level.
Headquartered in Germantown, WI, MOTIS Brands proudly designs, develops,
and distributes a collection of industry leading brands including Race
Ramps®, Silver Spring Mobility®, Heavy Duty
Ramps™, Black Widow®, Rage Powersports®, Guardian
Industrial Products™, Kill Shot®, Tilt-a-Rack®,
and Harbor-Mate®. For more information on MOTIS Brands, visit www.motisbrands.com.
About Rotunda Capital
Rotunda Capital Partners is a private equity firm that invests equity
capital in established and profitable lower middle market companies. The
firm uses a rigorous approach to identify market-leading companies with
identifiable growth opportunities and capable management teams in
targeted sectors, including distribution, logistics, specialty finance,
and business services. Rotunda Capital partners with management to build
data-driven growth platforms. Since 2009, Rotunda Capital has completed
twelve platform investments and realized five exits. The partners of
Rotunda Capital actively provide guidance and draw on deep industry and
financial relationships to contribute to the successful execution of
Rotunda’s companies’ strategic plans. For more, visit www.rotundacapital.com.
Contacts
Rich Spratt
CEO
[email protected]
(262)
353-7671
Christina Kwan
Media Relations
[email protected]
(866)
464-2788 x104
Jill Lafferty
Rotunda Capital Partners
(847) 280-1295
[email protected]
