Vancouver, British Columbia–(Newsfile Corp. – July 13, 2022) – FansUnite Entertainment Inc. (TSX: FANS) (OTCQX: FUNFF) (“FansUnite” or the “Company”) is pleased to announce that the Company has entered into a definitive licensing agreement dated July 11, 2022 with prominent Welsh bookmaking services provider Lovell Brothers Limited, owners of Dragon Bet, to launch a new online sports betting platform, dragonbet.co.uk, powered by FansUnite’s Chameleon iGaming solution. The term of the agreement is three years.
Dragon Bet serves as the digital brand of John Lovell Racing, a prominent bookmaker in Welsh racing and gambling that began operations over 50 years ago and is currently active in 16 racecourses across Wales and the south of England.
As previously announced in April 2022, FansUnite will license its Chameleon white-label betting software to Dragon Bet for a new digital wagering portal that will include betting products that are customized for Welsh sports betting fans. Dragon Bet plans to grow a strong digital footprint in Wales and become the leading bookmaker within the region. And with Wales reaching the World Cup for the first time since 1958, the excitement around local sports is at an all-time high.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/130689
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