UnionPay International cooperates with NRSP Bank to issue EMV debit cards in Pakistan

 

UnionPay International announced today its collaboration with NRSP Microfinance Bank, one of the largest microfinance banks in Pakistan, in issuing UnionPay EMV Debit Cards in Pakistan.

Through this cooperation with UnionPay International, NRSP Bank will convert its already-issued magstripe debit cards into UnionPay chip cards, and also issue new cards on a large scale to its customers. The collaboration will cater to the specific demands of local customers who often visit the Asia-Pacific region by offering card products with leading security features. In addition, discounts will be offered at popular retailers and other outlets. Recognizing UnionPay International’s advantages in network, products and service systems, as well as the security of UnionPay chip cards, NRSP Microfinance will promote UnionPay card products as its key products in the future.

Mr. Han Wang, General Manager of UnionPay International Middle East, said, “UnionPay International welcomes NRSP Bank to our network and hopes to move forward jointly in serving our customers. We are very glad to extend our local cooperation and support the country’s vision to increase financial inclusion. UnionPay International is committed to providing innovative, convenient, and safe payment experiences for global cardholders. So far, we have issued more than 6.8 million UnionPay cards in Pakistan which have widespread acceptability at domestic POS merchants and ATMs.”

Mr. Zahoor Hussain Khan, President & CEO NRSP Microfinance Bank, said, “Since our inception, we have developed strong customer connections. Our emphasis remains on actively seeking customer feedback and launching products that perfectly meet financial needs of our customers. This new chip based debit card is another step towards achieving further customer satisfaction by enhancing our services and protecting our customers.”

Wladimir P. is a Content Editor at European Gaming Media and at PICANTE Media and covers a large variety of industries.